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An Extra Chair

Another senior mind at the table.


Your CEO-level strategic partner and intelligence office.

A matched CEO-level partner, senior operators and an AI-powered intelligence layer working around your priorities — from strategy and growth to partnerships, capital, people, opportunities and execution.

Human first. AI powered.

A senior executive walking into a quiet boardroom at dusk
Senior leaders in candid discussion around a meeting table

The problem

The CEO rarely lacks advice. The problem is having the right perspective, with enough context, at the moment it matters.

Boards, lawyers, accountants, executives and consultants each see part of the picture. An Extra Chair sits outside the organisation but stays close enough to understand the whole. You get a senior counterpart who can challenge the thinking, connect the dots and help turn decisions into action.

At your level. On your side.

Altitude

A general doesn't fight from the trenches. Neither should a CEO.

When you're running the business, taking a step back isn't always possible. You're expected to have the broadest view of the company while often standing closest to its problems. An Extra Chair gives you altitude: an objective CEO-level perspective outside the day-to-day, supported by an AI-powered intelligence office that researches, prepares, connects information and brings the right senior expertise into the room when you need it.

Senior judgement, supported by an intelligence capability that would be difficult for any individual adviser to replicate.

Get Your CEO Opportunity Report

See what an outside perspective sees.

A chief executive looking out across the city from a quiet office

The model

More than another adviser in the room.

A CEO can carry the capability internally, bring in advisers or consultants issue by issue, or put a connected senior support system around the role. An Extra Chair is designed as the third model: one continuing relationship combining objective senior judgement, research and data, wider specialist access, execution support and an AI-powered intelligence layer.

How An Extra Chair compares with doing it yourself and with a traditional adviser

Objective external perspective

Do it yourself
Difficult when you are inside the issue
Traditional adviser / consultant
Yes
An Extra Chair
CEO-level and continuous

Whole-business view

Do it yourself
CEO carries the context
Traditional adviser / consultant
Often engagement-specific
An Extra Chair
Cross-functional context

Context over time

Do it yourself
Lives with CEO/team
Traditional adviser / consultant
Often resets between engagements
An Extra Chair
Accumulates across relationship

Research and intelligence

Do it yourself
Internal workload
Traditional adviser / consultant
Project-dependent
An Extra Chair
Integrated into support model

AI-powered research & preparation

Do it yourself
Build/manage internally
Traditional adviser / consultant
Varies
An Extra Chair
Built into intelligence layer

Senior specialist network

Do it yourself
Source individuals separately
Traditional adviser / consultant
Usually firm/network dependent
An Extra Chair
Wider senior capability as required

Strategy

Do it yourself
CEO/team
Traditional adviser / consultant
Core strength for many advisers
An Extra Chair
CEO-level strategic support

Execution support

Do it yourself
Internal burden
Traditional adviser / consultant
Scope-dependent
An Extra Chair
Available through wider support network

Opportunities & introductions

Do it yourself
CEO's own network
Traditional adviser / consultant
Varies
An Extra Chair
Connected into wider relationship/network

Meeting preparation & follow-through

Do it yourself
CEO/team
Traditional adviser / consultant
Varies
An Extra Chair
Supported by intelligence office

Single-point coordination

Do it yourself
CEO coordinates providers
Traditional adviser / consultant
Usually engagement-specific
An Extra Chair
Unified support model

CEO bandwidth created

Do it yourself
Limited
Traditional adviser / consultant
Project-specific
An Extra Chair
Designed to increase CEO leverage

Advisory and consulting firms vary considerably. This comparison describes typical engagement structures and the intended An Extra Chair operating model, not every adviser or consultancy.

Why it matters

One poor decision can cost more than a year of better support.


A bad senior hire. A partnership missed. A negotiation handled late. A market move nobody saw. The value is not the number of advisory hours you buy. It is better judgement, earlier opportunity detection, faster decisions and senior capacity when the stakes are high.

  • 01Better decisions
  • 02More senior capacity
  • 03Earlier risks
  • 04More opportunities

How it works

We do the homework before we take your time.

  1. See what we see

    Complete the CEO Opportunity Report assessment. We combine what you tell us with public research and any supporting material you choose to provide.

  2. We do the analysis

    Our system researches the business, checks evidence and builds a CEO-level view of priorities, opportunities, risks and blind spots. If something material is unclear, we may contact you to clarify it.

  3. Human-reviewed before release

    The draft goes through internal human QA before it is released. You receive a reviewed CEO Opportunity Report, not an unreviewed AI output.

  4. Decide what deserves attention

    The report turns the information into priorities and practical next actions and, where there is a fit, presents the recommended next step.

Start My Report

Start with a view of your own business.

A research room wall of maps, imagery and working material behind a meeting table

What we look across

The whole business, not one departmental lens.

The point is not to produce twelve separate consulting workstreams. It is to understand where the issues connect and where one decision changes another.

Working notes, hand-drawn maps and documents spread across a desk
  • Strategy
  • Growth & Sales
  • Capital
  • Partnerships
  • Leadership & Hiring
  • Brand & Positioning
  • M&A
  • Market Expansion
  • Technology & AI
  • Governance
  • Execution
  • CEO Bandwidth

Human first. AI powered.

The technology works in the background. Senior judgement stays in the room.

Our systems research, organise, monitor and prepare information so experienced people can spend their time on judgement, decisions, relationships and execution. We do not sell AI as a substitute for a CEO, adviser or specialist.

Human judgement
AI-powered intelligence
Senior execution support
See What We See

Ways to work with us

Ways to work with us.

CEO Strategic Blueprint

A deeper diagnostic and implementation plan for CEOs who need to answer, “Where do I start?” Includes prioritised actions and a practical 90-day path.

CEO Strategic Advisory

A recurring CEO-level counterpart for judgement, challenge, perspective and high-value decision support.

Flagship

CEO Office

Our flagship relationship — CEO-level partnership plus proactive intelligence and coordinated senior support around your priorities.

Embedded CEO Office

Deeper operating involvement with a matched CEO Strategic Partner and dedicated Senior Engagement Lead.

Start With the Free Report

Not sure which level of support fits?

Who it is for

Built for leaders with consequential decisions, not for companies looking for commodity consulting.

  • 01

    Decisions cross functions and cannot be handed neatly to one department.

  • 02

    The CEO needs another experienced person with no internal politics.

  • 03

    Timing, judgement or a missed opportunity has meaningful economic consequence.

  • 04

    The business values continuity and context rather than generic one-off advice.

If you're primarily looking for recruitment, executive coaching, commodity consulting or a large junior delivery team, we're probably not the right answer.

CEO Opportunity Report

Before you buy anything, see what we see.

The CEO Opportunity Report is the structured starting point. Tell us what matters, let us research the surrounding context, and we'll build an initial view of the priorities, opportunities and issues worth keeping visible.

Get Your CEO Opportunity Report

No generic chatbot. No hour-long discovery form. We use what you tell us and do the research around it.

  • Intelligent intake
  • Public research
  • Opportunity mapping
  • 90-day starting priorities
  • Human-reviewed output
  • Board-ready report

There is usually room for one more perspective — if it is the right one.


Start with the CEO Opportunity Report. We'll do the homework, identify what deserves attention and determine whether An Extra Chair can add enough value to justify a deeper relationship.

Get Your CEO Opportunity Report

At your level. On your side.

A single chair set apart in a quiet architectural interior